Vol: 12, Issue: 3 2022

Page: 89-114

Demand of a Touristic Trips on the Frame of Diminishing Marginal Utility Theory

Dr Majid Hameed Nasser

Received Date: 2022-06-05

Accepted Date: 2022-07-15

Published Date: 2022-07-22

http://doi.org/10.37648/ijtbm.v12i03.005

The research deals with the study and analysis linking the demand for tourist trips (tourism demand) and the theory of the diminishing marginal utility as an attempt to solve a fundamental problem within this framework, which is the absence of economic literature from referring to tourism services with other services and goods addressed in the interpretation of concepts of theory, In addition, the economic tourism literature is devoid of scientific studies that deal with this subject, except for the existence of theoretical hypotheses presented by Professor Ismail Mohammed Al-Dabbagh () The theory of diminishing marginal utility applies to tourism services like other services and goods, but this assumption lacks practical and scientific proof. We will try to prove this hypothesis. The research tools for the use of the statistical program (Amos-24) were the statistical data obtained from the questionnaire distributed over the research sample. The research concludes with the main conclusion of proving the main and subsidiary research hypothesis and that the demand for tourist trips is not subject to the applications of the diminishing marginal utility, and therefore a set of recommendations has been developed that contribute to important solutions within the framework of the study.

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