Study of Customer Relationship Management in Insurance Sector in India

Suryawanshi Vaishali Kerbarao

1-5 Vol: 3, Issue: 2, 2013

Receiving Date: 2013-02-02
Acceptance Date: 2013-03-01
Publication Date: 2013-04-02

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Abstract

Collaborative CRM The collaborative interfaces (e-mail, conferencing, char, real-time
applications) that facilitate the interaction between a company and its customers, as well as
within the business itself when dealing with customer information (e.g. customer service to
sales, sales to marketing).

Keywords: Customer Relationship Management; Insurance Sector; CRM

References

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International Journal of Transformations in Business Management

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